Packaging filler or Void fill is now becoming a major part of the customer’s unboxing experience. These packaging supplies can be described as materials that are put into a shipping/delivery box to not only provide cushioning to the products packed but also take up empty space inside the box without harming its overall look.
For cheap custom packaging boxes, good void fillers are those which protect against the rigorous of transport while also adding to the aesthetics of the product packaging. Many brands, startups, or even international businesses are making their packaging fillers part of their branding and unboxing experience. Therefore, it’s important to consider the significance it holds for the consumer market.
When to Use a Void Fill?
There exists a common misconception that you only need to use packaging fillers to protect fragile items against any damage. However, the concept of packaging filler isn’t limited to that. As a matter of fact, if you care about the visual presentation of your products void fillers play a vital role in this regard.
Products that have sharp and pointy corners can easily pierce through even the toughest corrugated box. Thus, adding an extra layer of protection in the form of void filler or some kind of wrapping will make it tough to push through.herefore, not only filling up empty space but holding the product firm and safe in its position.
In the same way, heavy-weight items can easily wear through the external packaging due to the constant vibrations of road or air travel. Thus, packaging filler is a great solution to add cushioning there.
Types of Void fill used in Packaging.
Packing paper can be best defined as a thin kraft paper that can be folded into many shapes to protect a product or easily scrunched up to add some extra cushioning to it. It’s best recommended for,
Adding a rustic and minimalist touch to your presentation.
Making unboxing more fun and exciting for your customers.
Eco-conscious brands that want to use sustainable packaging options i.e., recycled and recyclable materials.
Internal inserts are intricate pieces of cardboard that are cut and folded in a specific way to 'present and hold' your product in its place when the packaging is opened. Therefore, not only filling up empty space but holding the product firm and safe in its position. That’s why these internal inserts are usually used for;
Products that contain multiple types of accessories.
High-end, expensive and luxury products.
Extremely fragile or delicate products e.g., glass, ceramic, etc.
Wood excelsior/wool is the perfect choice for adding internal cushioning, as well as giving a rustic and old-school feel to your brand. Since it also adds a natural wood scent to your products, therefore giving your customers are very natural feel to opening up the boxes. The reason being wood inserts are commonly used for packaging expensive products only.
These are some of the basic things that you should know about the packaging filler.